I was recently asked to produce some publicity photographs for an interesting project in the works from these guys.. Meet Charlie and Kristian. Musical production collaborators and innovators.
After years of working in the field as employees of different companies servicing the independent record industry, both were becoming increasingly frustrated with the standard MO and status quo of this working landscape. They told me how things are routinely fragmented and inefficient in terms of the various aspects of production. A & R? Speak to this company. Distribution? Talk to that department. Photography? Maybe this, that or the other guy. Publicity? This company vs That department.. You get the picture. Kind of all over the place, with a lot of time and energy wasted in unnecessary meetings, negotiations and complications. They both took a deep breath... and quit their jobs.
Enter monoKrome music.
Their vision of a streamlined new blueprint for a refreshing way to work. Everything in-house, all aspects of the industry serviced from one place with an emphasis on efficiency and freedom from constraints. Sounds good to me, and I'm not even a musician.
The project is still in the early stages of development, but the guys wanted some images of themselves both together and individually to get the ball rolling.
I look forward to the evolution of this exciting new company and to a continued working relationship going forward.
We had great fun working in the studio. Here are some of my favourites..
FUJI X-T1, XF56mm f/1.2R